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Status Sexy
 


Statussexy.com started as a grassroots movement to increase testing and decrease the stigma around HIV for young men. This site is a place for young men to get the facts on HIV and express themselves as the generation that has only known the world with HIV/AIDS as a part of it. No matter the outcome of the test, the status will be sexy because knowing your status is sexy.


Campaign Web site: http://www.statussexy.com/ External site
Month and Year Created:  February 2011
Year Ended:  Ongoing
Campaign Format: Print, Radio, Billboard, Web site, Social media, Other
Other Campaign Format: Host and sponsor promotional/ HIV testing events
Contact Person: Wil Bowen
Contact Phone:  313-446-9810
Contact E-mail:  wbowen@aidspartnership.org
Organization Web Site: http://www.aidspartnership.org/ External site
Geographic Area Details:
Michigan: Metro Detroit, Pontiac, Washtenaw County
Organization: AIDS Partnership Michigan
Primary Objectives:  Changing Attitudes, Increasing Conversations/Dialogues, Expanding Knowledge, Reducing Stigma
Funded By: Michigan Department of Community Health
Audience:  African Americans, LGBT Populations, Men Who Have Sex With Men(MSM), Urban Communities, Youth/Teens
Geographic Area: Local
Disease Focus: HIV/AIDS
Campaign Facebook Page URL: http://www.facebook.com/ssdotcom External site
Campaign Twitter Page URL: https://twitter.com/statussexy External site
Campaign Youtube Page URL: http://www.youtube.com/user/statussexy External site

From the National Prevention Information Network (NPIN) Web site